Magnet PR Group was formed by Carolyn Fromm in January 2009 as a virtual public relations agency specializing in technology products, markets and services. Our team members collaborate seamlessly on a campaign-by-campaign basis, when and where our clients need them. Clients pay for talent, programs and results, rather than infrastructure, overhead and administration.
Every client engagement begins with a comprehensive plan including business-focused objectives, smart strategies, tangible deliverables and measurable expectations. We pull together the best team for the battle, based on market knowledge, media relationships and other criteria. We execute against the plan, monitor media dynamics, report on progress, and recommend course corrections as necessary.
Perhaps most importantly, we balance the long-term requirements of successful PR campaigns against the short-term demands of careful budget control, helping clients maximize their investments in sustainable market awareness and on-message visibility. We strive for the kinds of momentum-building results that make a lasting difference for companies at all stages in the business and product marketing lifecycle.